https://www.livingprimal.co.uk/primal-programmes daily 0.75 2025-10-13 https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/a2c82c7d-961a-4a6b-a936-26766085dea0/Ryan+hodgson1st+place+national+series.jpg Primal Fitness OCR Programmes - Make it stand out Ryan Hodgson 1st Place Spartan Race UK national series (AG 45-49) 2025. https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/a6946477-f33c-48bb-8bc0-d3d2c8d44dad/IMG_3516.JPG Primal Fitness OCR Programmes - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/cbb3b52a-17fe-4aab-bbd6-a514772d1afa/Tracy+and+jack+2nd+places.jpg Primal Fitness OCR Programmes - Make it stand out Tracy Morrow 2nd place Spartan Race (AG 50-54) National series 2025 & Jack Roberts 2nd Place Spartan Race National series 2025 (AG 14-17) https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/51ecdeef-aa39-41cd-979b-66df606a1987/441533618_18269224990229904_6919270450756293113_n.jpg Primal Fitness OCR Programmes https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/88b1c3de-227c-45b3-9439-874773f5e576/387209247_10164075224623018_2923024021009761064_n.jpg Primal Fitness OCR Programmes https://www.livingprimal.co.uk/about-me daily 0.75 2024-08-17 https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/a22a58a6-9745-4456-a19d-71710b4e3a92/IMG_4334.PNG •About Matt https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/e7dbec2d-5d7b-4e07-817b-7e6a04c5cbcc/IMG_6829+2.JPG •About Matt - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/c3a54067-2f89-43f3-bcd9-a6b212e02c98/IMG_6831+2.JPG •About Matt - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/1613574563903-5P4AYUA6FIDO9YDKSJ1C/1.png •About Matt https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/1598638662599-1ZA9TKWCR7NC160Q4OFH/5859_20200307_111831_191816725_original.jpg •About Matt - Our Athletes become podium-ready after only a few months. I did it…they did it. You could do it, too. It’s the only way! https://www.livingprimal.co.uk/your-primal-benefits daily 0.75 2024-08-17 https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/1615834401249-R6W7VHPJM8DTF38W3LBM/IMG_9668+2.JPG The Benefits of our training - Primal nutrition Our eating habits affect the way we look, think and feel and that certainly determines our health and the outcomes we get in life and competition. You may have heard? That 80% of our body composition is determined by the quality of the foods we put into your mouth. Want to be, healthier, leaner and more muscular? It starts with Primal eating here… So, what is Primal nutrition? Primal eating is an insanely tasty & fulfilling approach to Nutrition, like you’ve never seen before, or experienced. The foods are incredibly nutrient dense, They are high in satiety. This is largely based on our ancestors and the region of the world they came from, but with the freedom and flexibility of the modern world foods. This is real food eating, from the greatest foods on the planet. Foods that nourish us from the land, the sea, a bush or a tree. Occasional and sensible indulgences such as red wine and dark chocolate and other great tasting foods add colour to your renewed palate experiences are a part of this way of life, which makes it all that more enjoyable and sustain compare to typical dieting approaches. With Primal eating we’ll show you the way… Learn to eat in abundance without having to track your calories and macros forever, or being a slave to an app, or particular “diet”. There are no restrictions with this approach. We will educate you here and learn what work best for you, taking into consideration your lifestyle, environment and the people in it, to create a winning environment for your nutritional success. Learn about what foods work for you, and which ones don’t. This really is key! There isn’t a one size fits all approach here. What currently works for me, won’t necessarily work for you (or the next person). The beauty of our coaching is that we work with you to find what works vs just giving you a set & rigid, inflexible plan to follow. We build this with you, for you, over many weeks and months. As you evolve, our approach will evolve with you and for you! Learn how to effortlessly burn body fat and build muscle with our primal nutritional approach. Learn how to energise your body so that you can tackle day to day life and dominate the obstacles in your path. Learn how to boost mental energy so that you can be more present and productive in life without the lethargy and energy dips across the day! How does having lasting and sustainable energy sound to you? Want to perform your best come race day and have the body to go with it?? Learn about our performance based nutrition to fuel your training and competitive events. We dive deeply into meal timing, frequency of feeding and what foods and the quantity of this needed to perform in your event. https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/ebcec7c4-1e41-4727-8cf8-7337e3eeb071/ec943b2b-4ab4-4593-9709-4630a423bca6.JPG The Benefits of our training - Primal movement & physical training Looking to increase your physical fitness, conditioning, strength, prevent injuries, and build confidence in your abilities? At Primal Fitness, we specialize in training OCR racers and individuals who aspire to be healthier, fitter, and perform at their best both in life and in race competitions. Our comprehensive program focuses on: - Running/Conditioning - Strength - Skill & Movement - Balance, Stability, Flexibility, and Mobility Why do we cover all of these areas? Because without incorporating all these components into your program, you risk, gaps setbacks and never truly performing at your best due to weaknesses and imbalances. A well-rounded athlete doesn’t cut corners. They achieve results more efficiently and effectively with a specific, tailored approach. An issue we often encounter is that individuals have multiple specialists, coaches, trainers who don’t synchronize their efforts. For example, working with a strength coach, a running coach, and a nutritionist who are all experts in their fields, but may not specialize in OCR. This lack of coordination can lead to problems such as conflicting advice, overtraining, and inefficient progress. At Primal Fitness, we synchronize all of this into one plan, under one roof with all of our coaching team and community. This approach fosters better communication and collaboration among our specialists, ensuring a cohesive and effective training program. Ultimately, the results are determined by the choices of the athlete/person and the execution of the plan. Let’s dive into these areas a little deeper… Running Speed & Endurance: Our program is designed to help you break free from training ruts, reach the next level with less effort, and avoid frustration. Strength: We focus on improving upper body, grip, leg, and core strength essential for conquering obstacles. Skill and Movement Efficiency: Hone specific skills to enhance agility, precision, and effectiveness in both training and competition. Balance, Stability, Flexibility, and Mobility: Address muscular imbalances and joint restrictions for injury prevention and rehabilitation. Rest & Recovery: Learn how to train hard and smart, and most importantly, how to recover to maximize your fitness and performance. Blending all these skills and physical abilities into a training program for this unique sport is an art, and it’s what we specialize in. Let us help you achieve your best in both life and race competitions. “No man has the right to be an amateur in the matter of physical training. It is a shame for a man to grow old without seeing the beauty and strength of which his body is capable ― Socrates https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/88b1c3de-227c-45b3-9439-874773f5e576/387209247_10164075224623018_2923024021009761064_n.jpg The Benefits of our training - Comprehensive Lifestyle Coaching with Primal Fitness At Primal Fitness, we believe in a holistic approach to wellness that goes beyond traditional fitness and nutrition. Our coaching encompasses all aspects of your lifestyle, helping you achieve balance, vitality, and fulfillment in every area of your life. Here's what else our coaching covers: Goal Setting and Time Management We work with you to set clear, achievable goals that align with your vision for a healthier, more fulfilling life. Our coaches provide personalized guidance and support to help you prioritize your goals and manage your time effectively, ensuring that you make progress towards your objectives while balancing work, family, and other commitments. Productivity and Structured Routines We help you create structured routines for your morning, daily, and evening activities, allowing you to optimize your productivity and make the most of your time. By implementing consistent routines, you'll cultivate habits that support your well-being and help you stay focused and organized throughout the day. Sleep Regimen Quality sleep is essential for overall health and vitality. Our coaches assist you in developing a personalized sleep regimen tailored to your individual needs and preferences. From optimizing your sleep environment to establishing bedtime rituals, we provide practical strategies to help you improve the quality and duration of your sleep, ensuring you wake up feeling refreshed and energized each morning. Lifestyle Alignment We encourage you to align with your primal genetics and reconnect with nature, helping you tap into your innate rhythms and instincts. By embracing a lifestyle that honors your biological needs and natural environment, you'll experience greater harmony, resilience, and vitality, enabling you to thrive in all areas of your life. Personal Growth and Transformation Our coaching isn't just about achieving external goals—it's also about personal growth and transformation. We empower you to break free from limiting beliefs and habits, unleashing your full potential and enabling you to grow beyond your wildest dreams. With our support and guidance, you'll embark on a journey of self-discovery and empowerment, unlocking new levels of confidence, fulfillment, and success. Ready to take control of your life and unleash your full potential? Join us at Primal Fitness and embark on a transformative journey towards holistic wellness and vitality. https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/7a2259a1-6702-418a-a2fb-097ff2a62a5e/IMG_0893.jpeg The Benefits of our training - Nurturing Holistic Growth: The Power of Proximity, Presence, and Personal Accountability. In the pursuit of personal growth and fulfillment, we often focus on developing skills, achieving goals, and honing our talents. While these aspects are undoubtedly crucial, true transformation goes beyond mere external accomplishments. It delves into the depths of our being, encompassing spiritual and emotional health, our relationships, and our sense of purpose. At the heart of this journey lie three foundational principles: proximity, presence, and personal accountability. Proximity: The Essence of Power The saying "proximity is power" encapsulates the profound impact that our environment and the people we surround ourselves with have on our lives. Beyond physical proximity, it extends to emotional and spiritual alignment. When we immerse ourselves in supportive and uplifting communities, we create fertile ground for growth. Positive influences inspire us, challenge us, and propel us toward our aspirations. Conversely, toxic relationships can hinder our progress and drain our energy. By consciously choosing our company, we shape not only our external circumstances but also our inner landscape. Presence: Cultivating Mindful Awareness In today's fast-paced world, it's easy to get caught up in the whirlwind of distractions and demands. Yet, true fulfillment arises from being fully present in each moment. Whether at work, in relationships, or amidst competition, mindfulness cultivates a deep sense of awareness and engagement. Spiritual practices such as meditation, prayer, or mindfulness exercises foster this presence, grounding us in the here and now. By embracing the richness of each experience, we unlock the fullness of life's tapestry. Personal Accountability: The Catalyst for Growth Accountability serves as a cornerstone for growth and development. Having mentors, coaches, or trusted confidants who hold us to our commitments provides invaluable support on our journey. Yet, accountability extends beyond external guidance; it requires an internal commitment to take ownership of our choices and actions. This self-awareness and willingness to face challenges head-on propel us toward our goals, fostering resilience and adaptability. By embracing accountability, we unlock our potential and chart a course toward our desired future. Investing in Self-Growth: The Path to Wholeness Recognizing the value of investing in ourselves is a pivotal step toward holistic growth. Seeking out coaching, mentorship, or spiritual guidance equips us with the tools and insights needed to navigate life's complexities. It is an acknowledgment of our inherent worth and a commitment to nurturing our spiritual and emotional well-being. Through self-reflection, introspection, and continuous learning, we embark on a journey of self-discovery and self-mastery. Embracing Holistic Growth In weaving together the threads of proximity, presence, and personal accountability, we cultivate a tapestry of holistic growth. Each principle interlaces with the others, forming a resilient foundation upon which to build our lives. By surrounding ourselves with positive influences, staying present in each moment, and holding ourselves accountable, we unlock our fullest potential. This journey of self-discovery is not linear but cyclical, marked by growth, setbacks, and renewal. Yet, through it all, we emerge stronger, wiser, and more aligned with our true selves. In conclusion, nurturing holistic growth requires a multifaceted approach that encompasses spiritual, emotional, and relational dimensions. By embracing the principles of proximity, presence, and personal accountability, we embark on a journey of transformation that transcends mere achievement. It is a journey of becoming—becoming more authentic, more resilient, and more fully alive. As we navigate this path, may we be guided by wisdom, inspired by possibility, and anchored in the depths of our being. https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/51ecdeef-aa39-41cd-979b-66df606a1987/441533618_18269224990229904_6919270450756293113_n.jpg The Benefits of our training - "Embracing the innate desire for community and connection, we recognize humans as inherently tribal beings. Thus, I've curated a dynamic global community that resonates deeply with our need for meaningful connections in today's interconnected world. Within our vibrant community, you don't just access the expertise of our coaches; you also tap into the collective wisdom of fellow members, both in-person and virtually. Imagine the wealth of insights and experiences waiting to be shared! Picture this: successful business owners collaborating, exchanging ideas, and fuelling each other's growth journeys. Whether you're a seasoned entrepreneur or just embarking on your business venture, our community provides the fertile ground for innovation and support. Many of our members join us seeking refuge from the isolation of modern life, longing for a sense of belonging. Here, within Primal, they find their tribe, their sanctuary of like-minded individuals united by a common purpose. But our community isn't confined to virtual interactions alone. We embark on adventures together, embracing the primal essence of life through exhilarating activities like racing, skiing, and immersive retreats (see tab above). It's more than a network; it's a lifestyle. Are you yearning for a tribe to call your own? Craving genuine connections with those who truly understand you? Look no further. Primal beckons—a haven where community and connection converge, guiding you towards a more fulfilling, purpose-driven existence. “Join us on this transformative journey." https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/f2cf6baa-5449-4998-9479-4ea6f2dcc66e/IMG_9934.jpeg The Benefits of our training - Primal concepts and how they can change you Embracing the principles of Primal health entails reconnecting with humanity's ancient yet robust evolutionary lineage, fostering our utmost vitality even amidst the whirlwind pace and technological immersion of the 21st century. By attaining fundamental physical and dietary objectives, you unlock the ability to engage in a dialogue with your genes. In turn, these intrinsic architects of our being assist in sculpting the fittest, most resilient, and healthiest version of yourself imaginable. The journey towards profound improvements in both physical and psychological well-being begins with the simple adherence to Primal principles. The Benefits of Primal Fitness: Contrary to popular belief, achieving optimal health and fitness need not be a grueling ordeal. In reality, it's a straightforward path to embodying the look, sensation, and performance you desire. What we require is a tailored approach that resonates uniquely with each of us. Essentially, it's about identifying the components that constitute the formula for individual success. We provide guidance on how to navigate this process. At Primal Fitness, our mission is to educate and embolden you to discover sustainable solutions—without resorting to passing trends, supplements, restrictive diets, or quick fixes. We advocate for results through harmonizing with primal living and honoring our genetic heritage. This message is for those who: Seek to enhance their physical condition and overall health. Struggle to attain their desired physique. Yearn to regain self-assurance and vitality. Aspire to exude confidence and vitality. Wish to lead a long and vibrant life. Aim to set a positive example for loved ones. Endeavor to establish a lasting legacy of health and fitness. Find themselves frequently ill or falling short in their health pursuits, seeking a definitive solution. Desire to excel in various aspects of life, from personal relationships to professional endeavors. Look no further! Countless individuals, including myself, have undergone transformative journeys with Primal Fitness, and you can too. It's easy to succumb to excuses and rationalizations for postponing your health goals and deferring true self-confidence. Yet, these very excuses serve as compelling reasons to instigate change. After all, if you don't take action now, where will you be a year from today? The first step often entails stepping out of your comfort zone—a realm where fear dissipates in the face of action. Remember, five years from now, we'll all be older. Choose to be five years closer to the person you aspire to become by embracing the Primal lifestyle. Through unwavering action, persistence, and implementation, achieving your desired outcomes becomes an effortless endeavor within the framework of Primal living. Message me now to discover the transformative potential of embracing a Primal lifestyle tailored to your unique needs and aspirations. https://www.livingprimal.co.uk/clients-testimonials daily 0.75 2025-10-14 https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/1ce18e5b-ec6f-4cbb-a47e-b6dad5eb326c/454648090_18280612591229904_7730884279177710458_n+%281%29.jpg Real-life changes and witnesses...what clients had to say - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/9d9381a9-255b-47b9-a3f9-19cd757cf19e/Ryan+hodgson1st+place+national+series.jpg Real-life changes and witnesses...what clients had to say - Make it stand out Ryan Hodgson 1st Place Spartan Race UK national series (AG 45-49) 2025. https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/2db428c4-6d47-4f4f-9ceb-ae0c2bec09b4/Tracy+and+jack+2nd+places.jpg Real-life changes and witnesses...what clients had to say - Make it stand out Tracy Morrow 2nd place Spartan Race National series 2025 (AG 50-54) Jack Roberts 2nd Place Spartan Race National series 2025 (AG 14-17) https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/34ace525-87ea-4e97-b1f6-18c1dfa55723/IMG_7793.jpeg Real-life changes and witnesses...what clients had to say - Liam Mitchell - 4th place in the Spartan World championships, Spartan European Champion 2022 (AG 25-29), 2nd European championships 2023, UK National Series Silver 2021, Bronze 2022, and Spartan UK national series champion AG 2023, 2024 Elite level racing. 3 years ago I gave up on training, my health, literally everything. I thought what’s the point! In 16 months I completely turned my health and life around. I came 2nd in the Spartan regional series with in my AG category, met some incredible athletes, got control of my mental health and I started to enjoy my life again. Thank you Matt Roberts for helping me get my life back on track - Liam https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/1c50a776-7e8f-417d-a7e8-c6b76952cfed/IMG_4913+2.JPG Real-life changes and witnesses...what clients had to say - Lena & Placido Klitzke (Aka Leonidas Lobas) - Primal Evolve Athletes & age group racers. https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/6e2a92ee-7384-45a9-bb1a-1ff437347bc2/3a272dc1-9091-48ad-98ea-3a9ce1979bc4.JPG Real-life changes and witnesses...what clients had to say - Make it stand out Lena K - Double podium weekend. Silver & Bronze medals https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/76b1cd38-84b6-4d95-9474-78f249f13e84/IMG_7582.JPG Real-life changes and witnesses...what clients had to say - Make it stand out Placido & Matt celebrating after Sparta TWC sprint 2023 https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/fe8cc91d-2079-465a-9622-8abafe8288f3/68f9c775-1607-4700-9291-4f087cbd528d+2.JPG Real-life changes and witnesses...what clients had to say - Make it stand out Lena K - 2nd Place Spartan race Germany & Austria Dach series 2023 https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/72be1dbf-a19c-4ea8-b601-50965c8081ba/IMG-8216.jpg Real-life changes and witnesses...what clients had to say - Michael Culver - Spartan AG Competitor and Primal Evolve Athlete - “It’s not exaggerating to say that living primal has completely changed my life. I thought I was fit and strong before and have worked with nutritionists and PTs in the past but to be honest I was skinny fat and frankly unhealthy. I tried various fad diets, went plant based for a while, trained harder and harder still but nothing seemed to work until I was introduced to Primal. Since joining the program I have gained visible abs, am stronger and faster than ever before and achieved my first ever Spartan Podium not to mention smashing numerous PBs along the way. Plus I have gained a really good, supportive group of friends that want me to be successful. It really is the only way!” -Michael Culver https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/6ffc87d6-61c1-4445-81e1-663fcaee3fc8/IMG_0169.jpg Real-life changes and witnesses...what clients had to say - Aidan Bryan - Spartan AG and Primal Evolve Athlete placed 17th in the Spartan world Championships after only 12 months training. “I cannot recommend Matt and the Primal Team enough. It is not an exaggeration to say living primal has changed my life, this is not about getting fit or losing some weight, Matt’s approach is so much more. It is about building a lifestyle, metal resilience, proper nutrition, community support and targeted individualized training. I am fitter, stronger, healthier and happier than I can remember. Living Primal is the only way, I will never go back and the journey is only just beginning.” https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/69014155-02cd-4a85-8582-349ee9ebabd9/IMG_7781.jpeg Real-life changes and witnesses...what clients had to say - Cheryl Beech - Spartan UK national series champion 2023, Elite Racer, Spartan Pro band and Primal Evolve Athlete - “Before joining Primal I’d hit a wall with my training and didn’t seem to be able to progress. In the first two months, I became faster and stronger. This has given me the confidence to step up from Age Group racing to Elite!” https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/3726c337-de0a-4e10-ae8d-9907eb576779/PHOTO-2023-05-21-12-16-32.jpg Real-life changes and witnesses...what clients had to say - Jamie Gane - Primal Evolve athlete, Para Racer, World Champion, British Champion 2023 & 2024, Multiple OCR European champion in 100m, short & Standard course 2023 & 2024 & Spartan Race European champion 2023 - “Good news chaps - first place today. I'm officially the Spartan Para European Champion! “So.....your athlete has just gone and won another gold medal” - European short course champion https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/65e7547f-e392-4827-8065-4a9f2056415a/923A14A8-2B7D-4DE2-AEF6-23AF572DA8B8.JPG Real-life changes and witnesses...what clients had to say - Josie Lloyd - Primal Evolve Coach, ELITE Racer, Fell runner & multiple podium winner https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/9aba9171-63c5-4264-8301-3177b3886701/IMG_0882.JPG Real-life changes and witnesses...what clients had to say - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/da7563c1-934b-4c9c-983c-c14523625bc2/IMG-8568.JPG Real-life changes and witnesses...what clients had to say - Nathan Mabbs-Godfrey - Spartan AG Competitor and Primal Evolve Athlete - “Life changing coaching that is easy to understand and easy to implement!” https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/57b5a266-0220-4adf-86a6-bca5a0d4e7c7/IMG_0195.jpeg Real-life changes and witnesses...what clients had to say - Jimmy Napolitano - Spartan AG Competitor and Primal Evolve Athlete and Savage race Podium winner "Primal has done so much to change my way of life. Starting with nutrition, slowing down to go faster, and body composition, Matt and his team of well responsive coaches have gotten me dramatic gains in months. The special thing is...Matt Roberts doesn't just coach, he lives this life. So everything he does and coaches is 100% genuine. I'll be apart of this group for a while and I recommend it to anyone that wants to improve their life!" https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/75445d62-b7ac-4114-90f3-b14c334a3360/IMG_7783.jpeg Real-life changes and witnesses...what clients had to say - Ryan Saban - Spartan AG Competitor, Primal Evolve Athlete & Spartan race UK AG National series Bronze medalist 2023 "Primal has done so much to change my way of life. Starting with nutrition, slowing down to go faster, and body composition, Matt and his team of well responsive coaches have gotten me dramatic gains in months. The special thing is...Matt Roberts doesn't just coach, he lives this life. So everything he does and coaches is 100% genuine. I'll be apart of this group for a while and I recommend it to anyone that wants to improve their life!" https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/40a180cc-d7e6-4eff-af0c-3087d022acbe/294141859_756440465479522_8527238821073501009_n.jpg Real-life changes and witnesses...what clients had to say - Kaiimi Killock- Spartan Racer and Primal Awakening Athlete - “Matt Roberts as promised I crossed the finish line as a champion I had so much fun getting muddy, but hated having to scrub it off still cleaning mud out of areas lol few bruises but it was totally worth it Primal Fitness changed my life and I'm so excited to be apart of a amazing team thank you Matt Chinn and Liam Mitchell for helping me throughout my training to get me where I am now this spartan victory is dedicated to our amazing coaches without Primal I don't know where I be right now but I am forever grateful for being a part of Primal can't wait for my coaching call tomorrow!” “Primal strong all the way it’s the only way congratulations to everyone else that crushed course this weekend can't wait to hear victory stories tomorrow!” - Kai https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/024fca3c-cedc-4cb0-9592-bcea19b01552/IMG_5889.JPG Real-life changes and witnesses...what clients had to say - Jack Coates- Competitive Spartan Racer, Primal Legacy Athlete & Spartan US National AG series Bronze award in 2024 - “My ab workouts. I did it on and off for a couple years. Sometimes 3 days a week, sometimes back to back workouts, even had a single workout down to 16 minutes. Why couldn’t I get abs?!! I was working hard, had the occasional beer or ice cream sundae but c’mon. I was running 15-25 miles a week. I just couldn’t get there until I logged and could actually pay attention to what I was putting in my body. 6 months later, turning 43 next week and I’m extremely happy with the discipline, commitment, and the knowledge/ guidance I’ve gained from Prima Fitnessl. Looking forward to the upcoming year and kicking!” - Jack https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/8c94bbf3-8dcd-4384-86df-cc34f5bea554/IMG_5930.jpg Real-life changes and witnesses...what clients had to say - Claire Malshinger - Spartan Racer and Primal Awakening Athlete - “Earlier this year I met someone who I found pretty fucking inspirational - Matt Roberts. He introduced me to his awesome tribe and they taught me that I needed to slow down, that I needed to fail so that I could learn, that I needed to be kinder to myself and give myself a break - none of these things come naturally to me. But, I did them all (most of the time!) I tell my boys two things every day - That nothing good ever happens in your comfort zone and that I don’t care if you can’t do something but I do care if you don’t try. It’s massively important to me that I live this way too, because words are just that, and I can’t expect them to do something that I wouldn’t do. And… so, if you know me, you’ll also know that I love anniversaries and dates so it thrills me to say that exactly 6 months apart, these photos were taken. Whilst I’m obviously really proud of how I look, I’m prouder of what I’ve achieved. I’m stronger, I’m fitter, I’m healthier, I’m happier. I’ve truly been awakened. I Could go on.. but I’ll leave it here for now, excited, (and just the right amount of scared) to see what my future holds b ut, none of this would have happened without two of the most phenomenal coaches Liam Mitchell and Matt Chinn - what can I say???? You’ve been fucking amazing - thank you! Now, let’s see what else you’ve got!!! Let’s fucking Evolve” - Claire https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/b409ef95-5e3a-4cbd-bee6-c685d13120cc/IMG-8294.jpg Real-life changes and witnesses...what clients had to say - Oliver Blake - Spartan AG, Hyrox Competitor and Primal Awakening Athlete https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/b5e0ff1a-ec25-4880-ba3f-c84aebc3a74a/IMG_6453.jpeg Real-life changes and witnesses...what clients had to say - Naomii Mitchell - Spartan AG Competitor and Primal Awakening Athlete https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/196955b1-654c-410d-a5d4-1daaa66badc4/IMG_0168.jpg Real-life changes and witnesses...what clients had to say - Dan Turner - Spartan AG Competitor and Primal Evolve Athlete -“The Primal way has transformed me from an average runner to knocking on the door of the podiums within 8 months. Trust the process “Go Slow to go Fast” and you will get the results you want”. https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/3b0b7b15-766f-4bc2-b1dd-2bb97448535e/295402848_5743677248984637_5273846768923864048_n.jpg Real-life changes and witnesses...what clients had to say - Adam Gayden - Spartan AG Competitor and Primal Awakening Athlete I went from to this in 6 months. Following all what I was given to the letter. My mind, my body, my stomach, my health feels 100x better! I’ve done countless training blocks over the years but non compare to Primal Fitness and the methods behind everything. It’s been absolutely life changing to me! And I’m only just scratching the surface - Adam https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/1598962411924-74LXJGOAH0WS5ATV2FM6/Rob+progress+picture+Primal+Fitness.jpg Real-life changes and witnesses...what clients had to say - “Reaching out and receiving help from Matt with my nutrition and fitness goals has made me realise just how wrong I was getting it to begin with. In just a few short months I’ve noticed more change and felt 100 times better than I ever have by just trusting the process." ⁣ — Rob Harris Here's what Primal Fitness had to say... Firstly, HUGE CONGRATULATIONS to Rob for this amazing Transformation and incredible results over these few months. ⁣⁣⁣⁣ ⁣⁣⁣Not only has he lost body fat, but he also has increased muscle, strength and functional movement. Most importantly, he has improved his health, fitness/nutritional knowledge, energy and performance (even the people around him are taking great value from his journey!). ⁣He is also sleeping better!⁣ Wins, wins, oh and more wins!!!⁣⁣ ⁣⁣⁣The TRIBE is incredibly proud of you for your transformation (so far). You have fully embraced everything Primal has to offer, inside and out. I look forward to seeing more awesome results from you, over the months ahead!⁣⁣⁣ The sky truly is the limit here, I'm excited to see where you can take this! You tell your story online can make all the difference.” https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/1598962872744-SM95K3C788V2XUWEPHA5/Spier+guy+progress+picture.png Real-life changes and witnesses...what clients had to say - “Where do I start? For years I’ve been trying so many ways to lose weight and get on the right track to a healthier life, and never succeeded. I got offered to be trained and coached by Matt so decided to give it a go. Now I would never look back, wishing that I had the knowledge and power that Matt has taught me years ago. Not only has my weight loss been a success through Matt’s Primal theories, he has also helped improve my sleep and whole attitude through the correct life routine and diet. If you are looking to get the best from yourself and live and healthy lifestyle I highly recommend Primal Fitness.” Liam Becque https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/1599219549887-Z3WYEQA3XH06YXREL70C/Jordan+Barry+progress.png Real-life changes and witnesses...what clients had to say - "This is a process for everyone and anyone wanting to feel amazing. Thanks Matt, it really has transformed my life.” — Jordan Barry https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/f05bb608-2ddc-4a3f-8388-8bca476ef7db/Nigel+Beales+phase+1+.jpg Real-life changes and witnesses...what clients had to say - Nigel Beales - Well what can I say? Buzzing right now! I'm coming to the end of the my 17 week Primal Awakening training program. This isn't the end though. Only the beginning of yet a new chapter. Yes, I've been dedicated to get results. But don't let these progress pictures fool you. I can honestly say that I have never beasted or starved myself the get where I am today. Not at any point ( apart from my 10km time trial. That was a killer Just under 43 mins isn’t too bad for a 51 year old) My dedication has been to follow and believe in the Primal Process set out by the coaches. Mindset,Nutrition and fitness. Follow these three honestly, and you will not fail. 4 months ago I chose to invest in myself. I believe I invested wisely. Shout out to the Primal coaches, Matt Roberts, and my personal coach Matt Chinn. It's been an eye opener. We go again! But also to a guy who started me on the right path to begin with whether he wants credit or not. Cheers! — Nigel Beales https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/1599219936849-MEC1597NSF0CF4SFZYD1/065D665A-B7D3-49A2-99A0-C0D0A6309439.jpg Real-life changes and witnesses...what clients had to say - "Matt and Primal Fitness have been very good. They have helped with diet and workout routines. I have lost a lot of weight over the last few months but had good muscle gains as well. I would highly recommend this programme for anyone wanting to see results.” — Andrew Clifford https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/1599287921732-AOQZ67ET1DGHXKNMUT4J/Seb+James+Progress.png Real-life changes and witnesses...what clients had to say - "I have always been into the gym and did the typical week split with chest, back, arms and so on. However, as I was getting nowhere fast, I took the leap and invested in myself and haven’t looked back. I have gained so much knowledge even more so on top of what I already knew being a personal trainer myself, it has honestly changed my life. Matt has been consistent and incredibly helpful throughout my lifestyle change. He has pointed me in the right direction and advised me throughout. Best investment I have ever made. Inspirational!!” — Seb James https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/1624384640279-Y5KZW443XYU7BMHDYDG1/WEBSITE+TESTIMONIAL-2.png Real-life changes and witnesses...what clients had to say https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/1618683811761-Q0VZWM4K8E9M2VS9N6Y6/Zak+zanotti+photo-2.jpeg Real-life changes and witnesses...what clients had to say - This isn’t something I would usually share, but given the recent circumstances in not only the world but in a lot of my friends life’s. I think it’s the right time to share. Most of you know my story and that my military career came to an end due to my own stupidity three years earlier. I have been struggling mentally for a good 2 year at least I would say. With constant worrying and anxiety about what was to come, and the future. In early December everything started getting too much mentally. So I decided to seek help. I got in touch with Matt Roberts who at the time was a complete stranger. I didn’t want to reach out to someone who I new as I was embarrassed. And I thank god I did because I honestly don’t know we’re I would be if I didn’t. If any body is struggling at all with anything, don’t hesitate to reach out to someone. I Willis be happy to talk to you about any people’s or worries you have. I’ll end with a big thank you to the TPT: The Primal Tribe I really appreciate it and look forward to the upcoming months. Zak Zanotti https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/1620305729273-6B28EAJQIHUL4J4YLPG0/5FE5D432-42F3-402E-8263-65649A9DB25D.jpeg Real-life changes and witnesses...what clients had to say - It’s basically the opposite of everything I was probably doing before but with enough and yeah it's just learning different things. A lot that I said the start having like a toolbox on now. Now I can do certain things and I know about certain foods and if I certain foods and certain times going to be different things so yeah, it's just a lot of knowledge of it now. It’s probably the best bet that I've got. I've tried a lot of stuff before this and love proofs in the pudding, isn't it? IT’S THE ONLY THING THAT’S WORKED so far. And I've got all I've done a lot of different things over the years. So, just have a look at the pictures. I've tried, obviously, I've had different…sport academy. programs…were a lot firm for rugby at quite high level…basketball… quite high level. I've obviously done loads of different bodybuilding routines…different diets, different supplements. Yeah. Joe Batterbee https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/1624383572979-ZTJUO0CBLAFEWQKFFRCP/WEBSITE+TESTIMONIAL.png Real-life changes and witnesses...what clients had to say https://www.livingprimal.co.uk/contact daily 0.75 2024-08-17 https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/5851d227-7814-45bd-86cd-9f56d94a4b4d/IMG_4913.JPG Contact - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.livingprimal.co.uk/21day-primal-fitness-challenge daily 0.75 2021-09-10 https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/1630950279425-8JLF3SWFXBLEAWW0065F/WhatsApp+Image+2021-01-21+at+2.29.28+PM.jpeg 21-Day Primal Fitness Challenge https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/1615830013174-6J6X64P3ASJF6H1HEU5G/94258729_10160432407103018_8783746451520880640_o.jpg 21-Day Primal Fitness Challenge https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/1615829952111-SG3B9XZAC5EDKQAY0PE9/Website+image.jpeg 21-Day Primal Fitness Challenge https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/1630949847437-2BR7QSNLQFIMZSZB2KRP/Copy+of+Black+and+White+Framed+Kessey+Dj+Logo.png 21-Day Primal Fitness Challenge https://www.livingprimal.co.uk/obstacle-dominator-program daily 0.75 2026-02-26 https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/77218dc4-d81f-4bbb-a24b-525d4a9c97cd/Screenshot+2023-05-22+at+10.41.50.png Obstacle Dominator group program - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/1ce18e5b-ec6f-4cbb-a47e-b6dad5eb326c/454648090_18280612591229904_7730884279177710458_n+%281%29.jpg Obstacle Dominator group program - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/7b26adf7-f663-4018-a7fd-ede7238de3b0/IMG_9456+2.jpg Obstacle Dominator group program - Make it stand out Jimmy started here and this is the shape he’s in now… https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/d0e04a33-93b9-4b9d-8b03-f440f10043ae/BF8428A2-0B7F-48CC-A90B-BDE13722D7F3.JPG Obstacle Dominator group program Here is what Jimmy achieved in 21 days on APEX https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/1b560596-8a20-468a-a73b-58deced3ad0d/Screenshot+2022-12-19+at+10.45.01.png Obstacle Dominator group program - Make it stand out Jimmy Loved his results that much, that he decided to commit to the next level Primal Awakening Program https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/88f7948d-fd39-4760-bb41-f3d781bb459b/280543270_10100113956897617_699878348755126586_n.jpg Obstacle Dominator group program - Make it stand out Jimmy went on to Crush his First Ultra BEAST within 90 days (trained by Primal Fitness) https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/dfc7c651-b16c-4d8a-a422-914e28d405f9/IMG_9934.jpeg Obstacle Dominator group program - Make it stand out Jimmy stood among his peers in Evolve 12 months on from signing up to Primal Fitness https://www.livingprimal.co.uk/contact-1 daily 0.75 2026-03-24 https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/11481f37-f9cc-4f82-8e18-f3ddea008ce2/441533618_18269224990229904_6919270450756293113_n.jpg Podcasts - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/d00eee9f-0177-4dad-a174-ffe0af678a61/IMG_1556.JPG Podcasts - Make it stand out Listen here https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/5f6cce48-b44c-4bf9-9fb8-4d7af9087bff/Screenshot+2023-06-20+at+12.17.28.png Podcasts - Make it stand out Matt Roberts on OCR and Primal Fitness https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/02bca6ae-953e-4602-a66d-4743aa55ddb2/Screenshot+2023-06-20+at+12.25.11.png Podcasts - Make it stand out Matt Roberts on the Primal approach to nutrition https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/02bca6ae-953e-4602-a66d-4743aa55ddb2/Screenshot+2023-06-20+at+12.25.11.png Podcasts - Make it stand out Matt Roberts on physical training/ movement and the training mindset https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/c23d3873-e1d1-401f-a08f-421972501138/Screenshot+2023-06-20+at+12.34.08.png Podcasts - Make it stand out Matt Roberts on Primal Fitness https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/a22a58a6-9745-4456-a19d-71710b4e3a92/IMG_4334.PNG Podcasts - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.livingprimal.co.uk/https/wwwskoolcom/obstacle-course-dominators-4113/aboutrefa7939004312542c68a2d5df17bdda151 daily 0.75 2025-10-13 https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/7729e7b0-385b-4495-a033-4b0f5c22dd40/Screenshot+2025-09-26+at+12.24.38.png •Join our (Free) training group - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/cdfbe372-eb35-41a0-925f-603b51e81353/Screenshot+2025-09-26+at+12.25.47.png •Join our (Free) training group - Make it stand out Free 21 day course and training resources for joining! https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/a22a58a6-9745-4456-a19d-71710b4e3a92/IMG_4334.PNG •Join our (Free) training group - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.livingprimal.co.uk/book-race-readiness-review daily 0.75 2026-02-04 https://www.livingprimal.co.uk/book-race-readiness-audit daily 0.75 2026-02-04 https://www.livingprimal.co.uk/store daily 0.75 2023-06-20 https://www.livingprimal.co.uk/home daily 1.0 2024-11-21 https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/7cadd049-cced-4b82-a5b8-984057f88221/277221605_10162611212493018_1984568930336057206_n.jpg Home Matt Roberts - Spartan Race National Series Champion 2021 https://images.squarespace-cdn.com/content/v1/5f451e71db00724c414c90f8/7eacf794-2b50-42d5-b8e5-279f4e89b8c4/311127735_10163024826278018_7209915013172116084_n.jpg Home - Make it stand out Whatever it is, the way you tell your story online can make all the difference.